Naver Corp Q3 profit falls 21% on AI, marketing spending Ambar Warrick Wed, November 11, 2026 at 10:51 PM EST 2 min read 035420.KS -6.38% NVDA -4.58% BAM -1.66% Explore stocks on Coinbase Trading disclosure Trading disclosure The above button links to Coinbase. Yahoo Finance is not a broker-dealer or investment adviser and does not offer securities or cryptocurrencies for sale or facilitate trading. Coinbase pays us for certain activity generated through this link. Prices displayed are informational.
Investing.com-- Naver Corp (KS:035420) clocked a drop in its third-quarter operating profit on Thursday, as the South Korean search engine spent more on artificial intelligence infrastructure and marketing.
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Operating profit in the three months to September 30 fell 20.9% year-on-year to 451.3 billion won ($340 million). The drop came even as total revenue grew 10.7% year-on-year to 3.472 trillion won, on resilience in the company's core search and advertising operations.
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Naver said profitability was impacted chiefly by higher investments in AI infrastructure. The company has outlined aggressive spending plans for AI, and is in the process of building a massive AI factory in collaboration with Nvidia and Brookfield.
This spending largely outpaced an otherwise strong performance across the company's core operations, with both its online and offline revenue advancing in the quarter.
Increased marketing expenses also weighed on the company's bottom line, with spending up 32.3% in the quarter. Shopping promotions on Naver's ecommerce platforms were a main driver of this increase.
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