Chinese electric vehicle maker Nio has staked out a contrasting position on pricing to its domestic rival, Li Auto, with a top executive suggesting that carmakers must prioritise profitability as material costs climb. Nio senior vice-president Ji Huaqiang, in charge of manufacturing, logistics and operations, told reporters on Tuesday that perennially operating at a loss would be detrimental for any carmaker, even in the pursuit of market share. “The recent spike in raw material prices has had a...
Politics
Nio slams EV price wars in China as costs surge, defying cuts by rival Li Auto
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