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Rebranding Francafrique

Al Jazeera English Al Jazeera English May 11, 2026 at 8:07 PM

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France has lost a lot of its relevance and influence in West Africa in recent years. Now it’s trying to rebrand itself during a summit with African heads of states in Kenya. Al Jazeera’s Marthe van der Wolf explains.

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Rebranding Francafrique

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