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Kylie Jenner is stripping back the layers to reveal her most personal project yet.
The 28-year-old reality icon took to Instagram on Monday to announce the latest drop for her fashion label, Khy. Posing topless in a minimalist portrait, Jenner used her hands to cover her chest while showcasing a sparkling rhinestone tattoo on her upper arm that read, "I Heart LA."
With her long, dark hair cascading down and a soft, bronzed makeup look, the mogul used the bold imagery to signal a "wiped clean" era for the brand’s social media.
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The Kylie Cosmetics founder revealed in her caption that the upcoming collection is a tribute to her roots.
"Born in LA
