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Why Singapore’s big-box gyms are losing to niche fitness studios

Traditional gyms are struggling to compete with 24-hour budget chains on price and specialised boutique studios on community experience

4-MIN READ4-MIN ListenKolette LimPublished: 6:05pm, 18 Sep 2026Property agent Raymond Heng had suspected True Fitness was struggling, but he did not expect the gym he had visited for more than a decade to disappear overnight.

The closure was not entirely surprising given the region’s fiercely competitive fitness industry, but its abruptness left Heng, 47, in disbelief after paying S$8,800 (US$6,900) for a lifetime membership in 2013.

“I guessed that they might not have been doing that well since branches have been closing over the years, but I did not expect the whole chain to disappear just like that,” he said.

Read original at South China Morning Post

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