Kristin Juszczyk enlisted several fellow WAGs to star in her latest Off Season campaign. Kristin Juszczyk/ instagram; Off Season See more of our coverage in your search results.
Add Page Six on Google Kristin Juszczyk knows how to get tongues WAG-ging with her style.
Two years ago after going viral for designing Taylor Swift’s custom Chiefs puffer jacket, the fashion entrepreneur is gearing up for football season with an elevated NFL line all fans are able to shop.
“I wanted this collection to feel like team pride, but through a fashion lens — pieces you can wear to a game, a tailgate or just as part of your everyday wardrobe,” Juszczyk told Page Six Style.
While all 11 styles are priced under $185 each, the assortment has the same fashion-forward, DIY-inspired flair as the designer’s custom creations for celebrities.
In addition to classic T-shirts and cinched jerseys, the line also includes jean shorts and — her personal favorite — an eye-catching halter top.
“I’m really drawn to the pieces that have a more feminine, elevated silhouette while still feeling sporty,” said the star.
And while she’s married to San Francisco 49ers player Kyle Juszczyk, this year’s drop includes 21 teams, making it Off Season’s most extensive NFL collection by far.
She even enlisted WAGs from other teams — Mya Danielle, Nicole Madisyn, Katie Darnold and Parker Henry — to model for the corresponding campaign.
Philidelphia Eagles WAG Mya Danielle starred in the campaign. Off-Season Nicole Madisyn represented the Detroit Lyons. Off-Season Given Juszczyk and her husband attended Taylor Swift and Travis Kelce’s wedding, perhaps the pop star can also expect to receive some new Chiefs-branded Off Season goodies.
After all, the line is meant to be about so much more than what happens on the field.
“For me, football is part of my life year-round — and fashion is, too,” Juszczyk told us. “We wanted Off Season to be about bringing those worlds together and creating pieces that live beyond the game.”
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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